Tuesday, 21st November 2017
EDITOR'S NOTES Article
Advertisment

This Month's Magazine
The Economic Crisis on the Costa del Sol

The Economic Crisis on the Costa del Sol

There is no question that, since August, the economic crisis has caused demand to reduce rapidly in all sectors.

Many businesses have closed down while those remaining now need to look for clients over a wider area in an attempt to improve sales figures. Advertising has never been needed more than now, and for this reason we have decided that we shall incorporate the local “Supplement” in the main magazine. It would seem that the majority of advertisers liked the idea, so we have started doing so now at the risk of being late. The aim is to give a much greater scope to all advertisers, and the Supplement will now go from Gibraltar to Calahonda. 

We have not failed to notice that this year the Web Express Guide magazine seems to have been taken by readers at a much faster pace than ever, with the Supplement following at a similar pace, and it does mean that we must consider increasing the print run as soon as possible in the coming year but we can only do so in gear with advertising income, which is our only source of income.

Meanwhile, all that remains for me to do is to wish you all a Merry Christmas and a Happy New Year.


Advertisment

No hay ninguna duda que, desde agosto, la demanda del mercado se ha reducido rápidamente en todos los sectores a causa de la crisis económica. Bastante negocios han cerrado ya, mientras que los otros buscan ventas más allá intentando de mejorares las ventas. La publicidad nunca ha sido más necesaria y por esto hemos decidido de incorporar el “Supplement” en la revista principal. En cuanto a la mayoría de los clientes ha gustado la idea, hemos tomado la decisión de hacerlo ya aunque atrase la publicación un poco.  Está claro que esta es de beneficio para todos y en particular los anunciantes en la revista local que ahora de distribuirá de Gibraltar has Calahonda.

Hemos notado que este año Web Express Guide se lo llevan con mayor rapidez que nunca (y lo mismo para el Suplemento), no se porqué exactamente pero significa que debemos aumentar la distribución, una cosa que proponemos hacer el más pronto posible pero en marcha con de la venta de publicidad, nuestro único ingreso.

Mientras tiempo Feliz Navidad y que el 2009 sea un mejor año para todos.



Add Your Comments:
Other related businesses